Week 15 – 7158
Hello class,
Tomorrow is our final class. I would like to collect a final digital version – PDF – of your booklet. For extra credit you can print them out and bind them as I showed in class last week. We will have a short quiz on the vocab words listed below. Good luck! One more day and you’ve made it through the semester. After the quiz it should be a celebration!
Alignment
Rag (left / right)
Flush (left / right)
Justify
Centered (rag left & right)
Small Caps
Ascender
Descender
Drop Cap
Grid: a pattern of regularly spaced horizontal and vertical lines
Page gutter: Line or fold at which facing pages meet.
Spine: the part of a book’s cover that encloses the inner side of the book’s pages and that faces outward when the book is shelved;
Master page
Style sheet
Specs
Text/ body copy
Comp
Greeking/ Latin text: placeholder text, usually it does not make sense.
Text column: A rectangular object that controls the placement of text.
Indent: set in from the margin; extra spaces (usually 5) at the beginning of a paragraph
Bad break: In composition, starting a page or ending a paragraph with a single word, or widow.
Typo: misprint: a mistake in printed matter
River: In typography, rivers, or rivers of white, are visually unattractive gaps appearing to run down a paragraph of text. They can occur with any spacing, though they are most noticeable with wide inter-word spaces caused by either full text justification or monospaced fonts.
Widow: a single word or part of a word on a line by itself, ending a paragraph, or starting a page, frowned upon in good typography.
Orphan: the first line of a paragraph that is set as the last line of a page or column
Leaders:
Text wrap/ runaround: the technique of flowing text around graphic elements.
Clipping path: a means to make parts of an image opaque and parts of an image transparent. Usually it is used to “knock out” the background. It is also a way of changing the rectangular-shaped boundary of a bitmap image into a shape of your choice.
Pull quotes: is a quotation or edited from an article that is typically placed in a larger typeface
Text gutter/ alley
Tint
Gradient
Bleed/ trim
Text inset
Week 13 – 7158
Hello everyone!
We are moving into the final stretch. I know things are busy but three more weeks and you can all relax!!
Here is the handout I gave in class last week: ADV1160_Week12-Cover
The goal for this week is to finish off the cover and the back design for your layout.
We will add pull quotes.
We will focus on the design for the individual pages.
And we will begin to talk about paper and binding books.
Here is a handout about types of binding: ADV1160_Booklets
See you Monday!
Week 11 – 7158
Hello,
Hope you all had a nice weekend.
Agenda (Monday, November 22)
>> Posters DUE: Please make sure you save your final InDesign file and PDF file into my drop-box folder. Make sure your name are on the files. Example: ‘hitchings-poster.indd and hitchings-poster.pdf’
Posters will be entered into a competition to be selected for the Grace gallery show.
I MUST HAVE YOUR FILE BY MONDAY NOV. 22nd.
>>Everyone was supposed to bring in a magazine. We will be looking at the design of articles.
>> Project II: ADV1160_ProjectOverview
>> Project II copy: ADV1160_CopyForBooklet or ADV1160_CopyForBooklet
>>In class presentations:
- Deanne Cheuk
- Stephan Sagmeister
- Gail Anderson
Homework
Set all the copy for the booklet – 16 spreads – in InDesign
Week 10 – 7158
Hello,
Hope you all had a nice weekend.
Agenda (Monday, November 15)
>> Posters DUE: 11×17 color and trimmed down.
>> See final check-list: ADV1160_Checklist
>> I will be collecting the digital files
>> Introduction to Project II: ADV1160_ProjectOverview
>>In class presentations:
- Chip Kidd
- Stephan Sagmeister
- Gail Anderson
Homework
Comping Type: ADV1160_CompingType
Week 9 – 7158
Hello,
I have some good news. The Art Director at the Public Theater has permitted us to use their logo. She has also expressed interest in seeing your posters when they are complete (a nice opportunity). You can download an eps of the logo here: new_public_logo1.eps
Open the logo up in Illustrator. You can then copy and paste it into your InDesign file. The eps should allow you to change the color of the logo and get rid of the background.
I also want to mention that a few of you have had a number of absences to date. On the class syllabus it states that you are only permitted two absences in the semester. If you have missed more than two classes you need to have a conversation with me.
See below for Monday’s agenda. I can’t wait to see your printed work!
Agenda (Monday, November 9)
>> Today a printed 11×17 color proof is DUE. We will have an in-class critique.
>> See final check-list: ADV1160_Checklist
>> Trimming demonstration
>>In class presentations:
- Chip Kidd
- Matteo Bologna
- Michael Bierut
Homework
>> Make final corrections to your poster layout based on the in-class critique.
>> FINAL poster due next week printed in color and cropped down to size.
>> I will be collecting the digital files
Printer: Remsen Graphics (costs around $2 -$3.50 a print, depending on the paper.)
165 Remsen St Brooklyn,
NY 11201-4304
(718) 643-7500
Week 8 – 7158
Hello class.
Tomorrow (November 1st) we will be going on a class trip.
We will meet in the class-room at 2:30PM and leave promptly from there.
If you choose to meet up with us in Manhattan please be at the AIGA Gallery by 3PM. (See below for address.)
First stop AIGA – 3PM
365: AIGA Annual Design Exhibition 31
164 Fifth Avenue (between 21st and 22nd Streets)
New York NY 10010
212 807 1990
http://www.aiga.org/content.cfm/event-detail?eid=49738697
Second stop – SVA – 4PM
Ink Plots: The Tradition of the Graphic Novel at SVA
Visual Arts Gallery
601 West 26 Street (between 11th and 12th Ave), 15th floor
New York, NY 10001
212.592.2145
http://www.schoolofvisualarts.edu/sa/index.jsp?sid0=201&page_id=482&event_id=1427
Please be on time. The only cost will be the subway fair. If you need help with that please let me know.
See you tomorrow!
Week 7 – 7158
Hello class,
Agenda: Monday, Oct 25th
>> We will continue to work on the poster in class this week. So bring your files with you to class.
>> If you are working in CS5 you can save a draft of your Indesign file for CS4 by doing the following:
In CS5 go to File>Export, choose InDesign Markup (IDML) format and click save. This will create a file you can open up in InDesign CS4 and resave. If you do this make sure you have the original CS5 file saved in separate place as a back up.
>>In class presentations:
- James Victor
- Deanne Cheuk
- Tibor Kalman
Homework
>>Continue designing your poster layout. Make sure you include all the required elements.
November 1st (next week) we will go on a class trip. The week thereafter bring in a printed 11×17 color proof. We will have an in-class critique.
Printer: Remsen Graphics (costs around $2 -$3.50 a print, depending on the paper.)
165 Remsen St Brooklyn,
NY 11201-4304
(718) 643-7500
See you tomorrow!
Week 6 – 7158
Hello. Welcome to week 6. Hope you all a had a nice week.
Today’s Agenda
>> Presentations:
* Herb Lublin
* Saul Bass
>>Review Quiz
>>Class time to work on posters
Here a list of top ten quotes from the poem. You must chose one for your poster: DivineComedy-TopTenQuotes
>>How to use a scanner
>>Print to PDF
Homework
>>Continue designing your poster layout. Make sure you include all the required elements.
By week 8 (November 1st) I would like everyone to print an 11×17 color proof.
We will have a critique in our next class.
Remsen Graphics (costs around $2 -$3.50 a print, depending on the paper.)
165 Remsen St Brooklyn,
NY 11201-4304
(718) 643-7500
——-
Week 5 – 7158
Hello. Welcome to week 5 – Monday October 4th!
Today’s Agenda
>> Quiz on terms you need to know from handouts given in week 1 and week2.
>> Presentations:
- Milton Glaser
- Steve Brodner
- Neville Brody
- David Carson
>> Typographic Exploration DUE: Two Rendered Words in InDesign
I will be collecting in class tomorrow and add everyone’s words to a communal folder.
>>Begin poster design in InDesign: 10.5 x 16.5″ (.25″ Bleed)
>>Principles of Design: ADV1160_DesignPrincipals
>>InDesign
- Setting up a document: Bleeds, Trims, Margins
- Alignment Palette
- Rulers
- Process Color
- Spot Color
- Pantone Book
Homework
>>Continue designing your poster layout. Make sure you include all the required elements:
- Title:
- Dante’s Inferno – The Divine Comedy
- by Dante Alighieri
- Typographic exploration of the nine circles of hell
- A quote from the poem (list of options given in class next week.) For now use ‘Lorem Ipsum’ (also known as dummy text) you can find examples of ‘Lorem Ipsum’ here: www.lipsum.org
- Date: February 1-March 6, 2011
- Location: The Public Theater | 425 Lafayette Street | NY, NY 10003 | 212.539.8500 |www.publictheater.org
- Logo of the Public Theater
>> Don’t forget to reference the Principles of Design (see handout above).
Week 4 – 7158
Hello. Welcome to week 4 – Monday September 27th!
Today’s Agenda
>> Quiz on terms you need to know from handouts given in week 1 and week2.
>> Presentations:
- Milton Glaser
- Steve Brodner
>> Typographic Exploration: ADV1160-Definitions
Review your two sketches rendered in InDesign as well as your thumbnail sketches.
>>Principles of Design: ADV1160_DesignPrincipals
>>InDesign
- Layers – text, images, all
- Alignment Palette
- Transparencies & Gradients
- Drop shadow
- Transparency
- Blending Modes
- Illustrator
- Process Color
- Spot Color
- Pantone Book
Homework
>>Refine and finish your two word renderings of Dante’s Inferno Nine Circles of Hell.
>> Start to sketch 3 layout possibilities for your poster. See project details here:
ADV1160_Project1-Stage3
