Week 15 – ADV1162
Hello everyone!
As you know today is our last class.
We will be meeting in the usual room at the usual time. I will not keep you long. We will review the final project and then finish off the semester with a viewing of the Senior Project exhibit in the Grace Gallery.
Please make any final corrections discussed in the class presentation and then send me your final bookcover file as a PDF via either:
www.yousendit.com or www.dropbox.com
I must receive your finalized PDF by 3PM December 23th. You might send me a follow up email to make sure that I did receive.
Have a great holiday!
Week13-14-15 – GRA3611
Dear Class,
We are approaching the grand finale… Here are a few last details:
1. Our last class will be an in-class critique and end of semester celebration. Please come with your final printed and bound book. We will review and go over them in class – take careful notes. I will then ask you to make any final edits to your project.
You have until Dec 26th 3PM to send me your final PDF.
I will ask you to email me this file through either:
-> yousendit.com or dropbox.com
2. I will be collecting your Sandy make-up assignment relating to the ADC exhibit (see week 12)
I look forward to seeing you on Wednesday!
Week12 – GRA3611
Greetings all –
DUE – If I did not receive from you last week – a PDF draft of your booklet part 1.
This should include revisions from text handed in for mid-term.
MAKE-UP ASSIGNMENT
Visit the ADC. See handout for details: GRA3611-ExtraAssignment
In-Class
We will continue to have you present project to-date to the class.
Keep in mind this is time for you to get feedback from others. It is understood the projects are works in progress, so share work you have questions about or want feedback on.
I would like you to present:
-> You project concept
-> Product Name
-> Logo design/ identity
-> Product rendering
I would like to collect your peer-assessment worksheet
Classes left (plan out your to-do list wisely):
-> Dec 12
-> Dec 19 – Week 14 (final class – everything DUE)
Lesson
Review anything – special requests
Homework
-> Make-up Assignment – visit the ADC (see above)
-> Part 2 continued (see week 8 for final deck requirements)
Week13 – ADV1162
Hello class – I hope you had a chance to check out the poster session.
InClass
Time to work on book covers
-> Bring your sketches to class
-> Bring progress on the actual design
-> Be prepared to submit a very short summary of story for back cover – I would like to collect printed draft
Lesson
Continuation of last week’s Photoshop lesson.
Preparing final cover: spine and backcover
Presentations
Tibor Kalman & Saul Bass
Labtime
Work on book cover (paperback)
Homework:
1. Finalize draft of book cover DUE
1. Poster Set Up – Klitgord Gym
Wednesday, December 5 between 9-11 AM
You can pick up your poster from me tomorrow in G204 any time between 8:30AM and 11:00AM and then take it over to Klitgord Gym to set it up
NOTE: The posters set up during this time will be eligible for the Best Poster Presentation Award Competition
Winners will be announced at the Awards Ceremony
2. Poster Presentation – Klitgord Gym
Wednesday, December 5 from 11-4 PM
and Thursday, December 6 from 10-3 PM
Please try your best to stand by your posters during these days and times. Also note the doors to the gym cannot be locked, therefore, please do not leave anything of value
3. Awards Ceremony – Klitgord Gym
Thursday, December 6 Reception: 12-12:30 PM
Ceremony: 12:30 – 2 PM
Poster Presentation Wrap Up
Please retrieve your poster Thursday, December 6 2:45-3:00 PM
Week12 – ADV1162
Hello!
InClass
Please read the last two weeks of postings carefully (week 10 and 11). All the details for the project are specified there.
Lesson
Continuation of last week’s Photoshop lesson.
Here is a good tutorial in case you want to practice: http://sixrevisions.com/photoshop/26-professional-photoshop-retouching-tutorials/
Presentations
Tibor Kalman, Maira Kalman, Stephan Sagmeister, & Saul Bass
Labtime
Work on book cover (paperback)
Extra Credit
Portfolio Review Poster Design. Download specs and sample file here: PRPosterExF2011
Homework:
1. First draft of book cover DUE
2. Submit a very short summary of story for back cover – I would like to collect printed draft
Week11 – GRA3611
Greetings all –
DUE – PDF draft of your booklet part 1.
This should include revisions from text handed in for mid-term.
In-Class
Today you will be presenting your project to-date to the class.
Keep in mind this is time for you to get feedback from others. It is understood the projects are works in progress, so share work you have questions about or want feedback on.
See week 9 for details of what the PDF should include.
I would like you to present:
-> You project concept
-> Product Name
-> Logo design/ identity
-> Product rendering
I would like to collect your peer-assessment worksheet
Classes left (plan out your to-do list wisely):
-> Dec 05
-> Dec 12
– > Dec 19 – Week 14 (final class – everything DUE)
Lesson
Review anything – special requests
Homework
Part 2 (see week 8 for final deck requirements)
Week11 – ADV1162
Good morning!
Thank you to all who have sent me your final PDFs. Your hard work in getting that to me on time is appreciated and noted.
—-
InClass
Please read last weeks posting very carefully (week 10). All the details for the project are specified there.
Here are a few resourced for looking at good book-cover design:
http://nytimesbooks.blogspot.com/
http://designarchives.aiga.org/#/entries/%2Bcollections%3A%2250%20Books%2F50%20Covers%20of%202009%22/_/grid/relevance/asc/0/48/90
Lesson
Retouching in Photoshop.
Here is a good tutorial in case you want to practice: http://sixrevisions.com/photoshop/26-professional-photoshop-retouching-tutorials/
Presentations
Stephan Sagmeister, Gail Anderson, & Saul Bass
Labtime
Work on book cover (paperback). Download specifications here: 6x9_Paperback
Homework:
1. Find three existing cover designs for the book you have chosen.
2. Begin to sketch three ideas for Book cover design. You will be asked to explain your design concept.
——————
POSTED ON SUNDAY:
Here is my last call for poster PDFs – if your name is in red below I am still waiting for your final PDF and must receive by 5:00 PM TONIGHT (Sun 11.25.12)
Because the file will likely be larger than you can send via email you can use either of the following free sites to send me your work:
www.yousendit.com
www.dropbox.com
If your name appears in red I am still missing your final PDF:
| Enrique Aguirre – MISSING |
| Saadiq Alli |
| Christopher Alvarado |
| Michell Calderon |
| Lisa Chattoo |
| Justyn Clarke – MISSING |
| Yvonne Escobar – MISSING – I’m waiting for the last minor change |
| Michael Gonzalez – MISSING |
| Clyde Harris |
| Andrew Morocho- MISSING FINAL EDITS |
| Jose Noel |
| Jessica Ortega |
| Darryl Reid – MISSING FINAL EDITS |
| Karen Rodriguez |
| Errol Stewart |
| Anna Tam – MISSING |
| Lok Tung Tsang – MISSING PDF |
And on a separate but related note, if you get the chance please visit the AIGA gallery before Nov 30. See details here:
Gallery hours:
Monday through Thursday: 11:00 a.m.–6:00 p.m.
Friday: 11:00 a.m–5:00 p.m.
Gallery location:
AIGA National Design Center Gallery [map]
164 Fifth Avenue (between 21st and 22nd Streets)
New York, NY 10010
212 807 1990
http://www.aiga.org/GOTV-2012-exhibition/
Week10 – GRA3611
Hello folks!
We are moving into crunch time…
Because of Sandy we will be missing one day of class. So time management is crucial in terms of making sure everything is finished within the remaining time of the semester:
Nov 21 – (today)
Nov 28
Dec 05
Dec 12
Dec 19 – Week 14 (final class – everything DUE)
InClass
This Weds will be devoted to in-class critique. I would like to collect your peer-assessment worksheet and I would like you to present:
-> You project concept
-> Product Name
-> Logo design/ identity
-> Product rendering
We will then use the time in class to work.
I would like to collect a PDF draft of your booklet the week we come back from Thanksgiving (next week). This should include:
1 Cover
2. Copyright page: your name, project name and date
3. Table of Content
4. Statement and description of problem / Design Concept – a summary of the solution, with stated goals and objectives of the project (DRAFT 2)
5. Historical overview – documentation of research highlighting historical context (DRAFT 2)
6. Assessment of current industry. Find at least three examples of products you feel are well presented in the marketplace. (They do not have to be the same subject matter as your product.) You should find examples to use as inspiration and guidance. (DRAFT 2)
7. Assessment of marketplace. How is your product unique to the marketplace? What other products are similar to yours and currently available? How will your product distinguish itself from competition? (DRAFT 2)
8. Final identity design (include logo clear-space details and size specifications. Look at the student examples that I provided in class for guidance on this.)
9. Style Guide (see handout – week9)
10. Product rendering – created in Illustrator
Homework
PDF draft of your booklet (see above).
Week10 – ADV1162
Hello!
DUE POSTERS – Everyone was supposed to send me a final PDF of your final poster over the week – thank you to all whose posters I did receive. Your hard work is noted and appreciated!
-> Unless I gave you permission to submit to me later, posters are to be printed on 12×18″ card stock paper with crop marks
-> bring Black 3/16” thick FOAM CORE trimmed FLUSH to the edge of the art work – if time permits we will mount them in class
-> If you still have to revise your poster based on the feedback you received, then you can email me a (high-res) PDF of your final Illustrator or Photoshop file
I must receive FINAL poster no later than 5PM on Tuesday November 20, 2012.
Because the file will likely be larger than you can send via email you can use either of the following free sites to send me your work:
www.yousendit.com
www.dropbox.com
In-Class
Presentations: Saul Bass, James Victore, Steve Brodner, Shadow Chen, & Matteo Bologna
Lesson – lesson
-> Smart Objects – Illustrator into Photoshop (Photoshop)
-> Working with scanned sketch work in Photoshop -> painting.
-> Retouching
-> Unlimited access to lynda.com for you until January. Lynda.com provides online tutorials for the software covered in these and other classes. Please check your CityTech email account for more information.
Project 2: Book Cover Design
Please review the following list of books. I would like you to select a source book for which you will develop a cover design. All selected books are public domain titles and have text readily available on-line through multiple sources. I recommend checking Project Gutenberg (www.gutenberg.org) for full-text downloads on these titles.
Project Specs:
Cover designs MUST include the book title and author’s name; you are not required to feature any additional text.
Dimensions: 6 x 9”
Bleed: .125”
400dpi format
RGB
Photoshop or Illustrator
Looking at a complete book cover (wrapped around a book) laid flat you will see the back cover, spine, and front cover, in that order from left to right. So allowing .125 for trim around each edge, your width formula is .125 + cover size + spine width + cover size + .125.
The formula for spine width is page width ( typically.002252) times final number of pages. So for a 300 page book the spine width would be .68 (.002252 x 300).
Homework:
1. Select a book: Author and Title
2. Visit Barnes and Nobles online and research book cover designs in the Best-selling list for your genre: http://www.barnesandnoble.com/u/Classic-Books-Barnes-and-Noble-Classics/379003245
Week9 – GRA3611
Hello – Welcome to Week9!
In-Class
After an Illustrator lesson we will use the time in class to work on your projects. You should meet with your partner and have them complete the peer-assessment work sheet. The goal being to have everything ready to show for next week’s in-class critique.
Lab time to work on wherever you are with project.
-> Logo design/ identity
-> Project Deck layout
-> Product design/ Packaging
Examples
Here are three PDF student examples of booklets that you can download and take a look at for guidance and inspiration: STUDENTEXAMPLES
Lesson
-> Brushes
-> Perspective Grid. Here is a good follow up tutorial relating to today’s lesson: http://www.youtube.com/watch?v=Gp6kR3Hs8vI
Homework
1. Prepare for inclass presentation/critique next week.
2. Continue to set up your project deck (the booklet) in InDesign. I recommend speaking with the printer you intend to work with – in the next few days to double check that the booklet dimensions that you set up, will be possible to print and bind. They should also be able to tell you the cost for printing and binding. (See printer suggestions above.)
I would like to collect a PDF draft of your booklet the week we come back from Thanksgiving. This should include:
1 Cover
2. Copyright page: your name, project name and date
3. Table of Content
4. Statement and description of problem / Design Concept – a summary of the solution, with stated goals and objectives of the project
5. Historical overview – documentation of research (highlights of historical context)
6. Assessment of current industry. Find at least three examples of products you feel are well presented in the marketplace. (They do not have to be the same subject matter as your product.) You should find examples to use as inspiration and guidance.
7. Assessment of marketplace. How is your product unique to the marketplace? What other products are similar to yours and currently available? How will your product distinguish itself from competition?
8. Final identity design (include logo clear-space details and size specifications. Look at the student examples that I provided in class for guidance on this.)
9. Style Guide (see handout – GRA3611-StyleGuide)
10. Product rendering – created in Illustrator
