ADV1162 – Week1

Welcome to the first class of the semester!

We will be working in close collaboration with Professor Devers who you have for English Composition 1, ENG 1101. Our classes are paired as part of a learning community and will allow us to explore relevant subject matter. Using the theme of food and culture, we will explore the creative process and principles of design. Ultimately students will be encouraged to discover new relationships between typographic form, space, and structure with the content from their own writing projects. Our leaning community is titled:

Eat Your Words
Food and its connection with identity and culture.

Please see the handouts given in class today, as well as the lecture/ lesson topics, and the homework assignment due for next week.

ADV1162_HitchingsSyllabus
ADV1162_Project1Overview
ADV1162_StudentPresentations
ADV1162_Week1-Terms

Lecture Topic
Introduction to the semester

  • Photoshop and Illustrator
  • Vector vs. bitmap, print vs. web, resolution, saving, file formats, file management
  • Workspace
  • Role of a designer
  • Introduction to Project 1 – poster design- we will be working on the poster design over the next several weeks. We will start by researching the subject matter and exploring different possible design solutions. The assignment will take us through several stages in the design process. You will be assessed on each stage of this process – so please do not rush ahead…)

Homework

  • Chose a designer for in-class presentation (see handout above). Presentations start week5.
  • Register for this blog to receive regular updates
  • Send me a ‘professional’ email with your signature (contact information)
  • Research: three fruits or vegetables grown in New York state

Resources

  • www.commarts.com
  • www.aiga.com
  • www.tdc.org
  • www.adcglobal.org