Welcome to COMD2327 – Type 2
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Course Description

This course explores creative solutions to typographical problems. Principles of typeface selection and how type communicates are emphasized. Using typographical grids, and achieving maximum results through the use of type are the focus of this class. We will use InDesign, and some of the features of InDesign to help us execute our work.

Objectives:

• Review of the five main families of type and their visual characteristics (Old Style, Transitional, Modern, Egyptian (also know as Slab Serif) and San Serif)
• Review the anatomy of type: baseline, meanline, capline, serifs, etc
• Review and understand leading, tracking, kerning, alignment and best typographic practices
• Identify and resolve typographical problems such as orphans, widows, type color, and rivers
• Understand how to make good typographical choices including typeface, variations of type, size, alignment, and column width, among others
• Create a variety of projects with an emphasis on type
• Use InDesign to create our designs
• Use Adobe DPS (InDesign) to publish to the ipad
• Work with grids and understand visual organization
• Understand the principles of visual hierarchy
• Use type effectively!